We’re implementing a custom web pixel for a client on Shopify Plus. The client is correctly sharing the checkout_completed event with us, and the email marketing opt-in checkbox is visible to customers during checkout. However, the buyerAcceptsEmailMarketing field is not present in the event payloa…

[image] Correctly Tracking Marketing Consent State Changes Web Pixels @Matthew_Crigger this was fun! Sorry this is so verbose but I wanted to to be clear 1.) Checkbox Changed: // INPUT CHANGED EVENT analytics.subscribe('input_changed', (event) => { // Access the chan…

Hi @zamartz Thanks for pointing me to right thread, is this checkout_start_email_opt property automatically set in session Storage or the shopify client needs to do it?

Correctly Tracking Marketing Consent State Changes checkout.buyerAcceptsEmailMarketing @zamartz Problem is that we do not have access to checkout.buyerAcceptsEmailMarketing property

so interesting news - looks like they added to checkout_complete - not sure when but you can compare what you see on checkout_start and save to a session variable and then compare to the post checkbox on checkout_complete! NOTE: this is fake test site data checkout_start { "checkout": { "b…

buyerAcceptsEmailMarketing Missing in checkout_completed Event for Custom Web Pixel (Permissions Enabled)

Web Pixels

zamartz May 21, 2025, 12:48pm 2

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buyerAcceptsEmailMarketing Missing in checkout_completed Event for Custom Web Pixel (Permissions Enabled)

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