Strategies to get Dwell Time deltas in A|B Test

Online Store and Theme Development
1

Hi folks,

We have a storefront app and we’d like to measure the change in Dwell Time (Time on Site).

What techniques have you folks used to do that? Especially - A|B testing - which apps have you had positive experience with in communicating the value proposition of your app?

1 Like
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Hey @Yash_Ranadive,

We have a guide here that goes in to detail on store front performance that should help:

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@KyleG-Shopify Thanks. Am I missing something?
I don’t see a mention of time on site or dwell time (the time the shopper spends on the merchant’s site browsing/shopping products).

Am I missing something?

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Hi @Yash_Ranadive

There’s no native way to analyse dwell time - merchants typically use apps like ReplayPRO for this.

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@Liam-Shopify thanks for the response. Just to be clear - ReplayPRO / LuckyOrange etc. look like they only calculate the session duration but don’t allow AB testing on them. Did I get that right @Liam-Shopify ?

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I’m not 100% sure tbh @Yash_Ranadive - you’d need to connect with their teams directly.