App Criteria for access to app store different on 2 apps

Extensions
1

We’ve recently developed and launched two apps on Shopify.

For the first app, we were advised that we would need 50 merchants to be eligible for inclusion in the Shopify App Store. However, for the second app — launched around the same time — we were informed that the requirement is now 50 merchants plus $1 million GMV.

Can you please clarify how the eligibility criteria could differ so significantly between two apps launched within the same timeframe? This inconsistency is quite confusing, and we’d really appreciate a clear explanation.

We’d like to speak with someone directly about this — could you please advise who we should contact to discuss the criteria and our app status in more detail?

2

For the first app, we were advised that we would need 50 merchants to be eligible for inclusion in the Shopify App Store.

You don’t need a bare minimum number of merchants or gross revenue to publish an app on the Shopify App Store.

Perhaps you’re referring to some other program like Built for Shopify or a special status?

3

Hi Dylan,

I wanted to confirm whether our current classification as a Payment App affects the GMV requirements, as the threshold seems higher for this category. Given that we operate as a Loyalty/Reward Points Plugin, would reclassifying to the Loyalty/Reward Points category adjust the GMV expectations accordingly?

Please let us know if this change is possible and how it might impact compliance.

Looking forward to your guidance.

Best regards,
Adarsh Jain

4

DMing you about this Adarsh