Is there a way to send emails/sms via shopify api programmatically?

Like emitting an event to shopify to send sms/customer

Hi @Jaspreet_Singh

I don’t believe so, this would open up quite a bit of spam risk, and also the potential cost of delivering these messages would rack up quite a bit.

If your app is sending emails directly to customers, you’ll need to set up your own email service on behalf of the merchant.

Thanks for the info, Dylan