Since 6th May 2025, all my conversion source/medium data is showing as “(not set)” in Google Analytics. Any help would be appreciated! Do Shopify has updated anything related to tracking? [image]

Yes. The fix has been implemented so you should start to see the proper data going through to Google Analytics over the next day or so. Thanks for checking in :slight_smile: If not, let me know!

Hey @Pragnesh_Patel , Are you noticing this for app store analytics, or is this conversion traffic on a particular store? The reason I ask is I don’t see source/medium in any of the UTM parameters here . Since this is a change you noticed, can you share a little more context on what you were getting…

[image] KyleG-Shopify: If this i I’m tracking my Shopify apps.

Thanks. Can you share a little more about what you were seeing before? Were these provided in UTM parameters and no longer? Just so I have an idea of what you are seeing changed as I look in to this internally.

Hey Kyle, we’re facing the same issue since the start of the May and its for all our apps: [image (97)]

Hi Kyle, [Screenshot 2025-05-22 at 15.05.32 (1)] As Pragnesh and Kanishk have also flagged, we’re seeing the same issue across several of our apps in Google Analytics. In particular, over 70% of the shopify_app_install events are now showing as (not set) —something that wasn’t happening previousl…

I have found the solution: Step 1: Go to Analytics > Acquisition > Traffic acquisition Step 2: Click on pencil icon on top right [image] Step 3: Click on “Dimensions” [image] Step 4: Add the “First user source / medium” and make it default(I have already added) Result: [image]

We are having the same issue and I shared details here. All our data for shopify_app_install event is now looks Unassigned (not set) [image] [Bug] shopify_app_install event stopped sending attribution data to GA4 Partner Discussions Shopify is using the GA4 Measurement Pr…

Hi all! Just following up that our team is looking in to this and working on a resolution. I’ll update here again once it’s resolved.

Awesome! Thanks for your support! Looking forward to your updates.

Hi! Any update on this? Sorry June data is also getting skewed

All conversions showing "not set" for source/medium in Google Analytics

Shopify App Store

farid May 27, 2025, 9:03pm 9

We are having the same issue and I shared details here. All our data for shopify_app_install event is now looks Unassigned (not set)

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All conversions showing "not set" for source/medium in Google Analytics

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