Shopify App Pricing feature requests and missing Mantle capabilities

Shopify App Store
1

Hi Shopify team,

We currently use Mantle to manage billing and plan access for our app. As we evaluate a migration to Shopify App Pricing, several capabilities we rely on don’t appear to have an equivalent.

The main gaps for us are:

  1. Merchant segmentation and plan visibility

    We need to show different plans to different types of merchants—for example, merchants on Basic, Growth, or Plus—or based on our own customer segments.

  2. API-based tagging and plan assignment

    With Mantle, we can tag or segment merchants programmatically through an API and use that information to assign or expose a specific plan.

    We haven’t found an equivalent way to programmatically determine which Shopify App Pricing plans a merchant can access.

  3. Structured feature entitlements

    Mantle lets us define our app’s features, associate those features with plans, and use Mantle as the source of truth for feature access.

    Shopify App Pricing lets us enter “Top features,” but these appear to be display-only descriptions rather than structured, machine-readable entitlements.

    Without an entitlement system, each app must build and maintain its own mapping between Shopify plan_handle values and application features.

  4. Merchant-level feature overrides

    Mantle also lets us override the features or limits available to an individual merchant without creating a completely new plan.

    This is useful for custom agreements, temporary access, support gestures, beta features, grandfathered customers, and enterprise arrangements.

    With Shopify App Pricing, it seems that we would need to build and operate our own feature-override system.

  5. Scalable private plans

    We need to create as many private plans as our pricing model requires and assign them to as many merchants as necessary.

    The current limits of 15 private plans and 20 authorized stores per private plan are restrictive for apps with many customer segments or custom agreements.

Without these capabilities, migrating away from Mantle would require us to build and maintain an additional internal system for:

  • Mapping plans to features and limits
  • Managing merchant-specific overrides
  • Segmenting merchants
  • Controlling plan eligibility and visibility
  • Keeping our internal configuration synchronized with Shopify App Pricing

Are merchant segmentation, API-based plan assignment, structured feature entitlements, merchant-level overrides, and more scalable private plans on the Shopify App Pricing roadmap?

More generally, what is Shopify’s recommended replacement for the entitlement and merchant-segmentation functionality currently provided by Mantle?

@Shopify Partners: feel free to add your wishes for the new Shopify App Pricing.

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