Has Anyone Else Noticed a Sudden Drop in Their Shopify App Store Reviews?

Hi Shopify Team,

I’m looking for some clarification regarding App Store reviews.

Our app, Discount Depot, previously had 49 reviews. Over time, I noticed one or two reviews disappear, and I assumed those merchants had removed them themselves.

However, yesterday we saw a much larger drop—our review count went from 47 to 37 almost overnight.

This seems unusual because:

  • The reviews were from genuine merchants.
  • They were not incentivized or fake reviews.
  • Many of them were 2–3 years old.

It’s difficult to believe that 10 merchants would independently delete their reviews at the same time.

Could someone from the Shopify team explain what might cause this?

  • Has Shopify recently performed a review cleanup?
  • Are older reviews being re-evaluated under new policies?
  • Is there any way for app developers to understand why reviews were removed?

We’re simply looking to better understand the process so we know what happened.

Thank you!